Easy Access from Mobile Devices to Your Website for Customers
If you own a business dependent on local traffic, you’ll want to be right there on people’s phone screens when they’re searching for what you sell. As mobile search continues to evolve, it’s also going to be increasingly more important to make sure your website is optimised for local search.
Northern Ireland’s leading web design company can help you optimise your website to take advantage of mobile devices. Here are some methods you can use:
• Plan the mobile website design in two ways - the visual arrangement of elements on a single page, and the way users move through your site, from page to page, until they get what they want.
• Place the most important information up-front, and make sure that everything on a mobile web page actually needs to be there. Reduce the “clicks to commerce” – the number of individual screen taps required to get the user from the first page they see to a successful transaction of goods or information (you can design a special landing page for this).
• Give your visitors options. The best-designed mobile sites can detect when a new visitor is using a phone, and display a message asking whether the visitor would like to be taken to the full site or the mobile site.
• Reduce navigation. When planning a mobile website, keep to one column, so the user only has to scroll in one direction - up and down.
Mobile marketing provides what no other form of advertising can - instant traffic. Contact us today to get a free consultation on mobile marketing.