Vudu Digital Launches a New Website for Phoenix Healthcare Northern Ireland
The team at Vudu Digital are proud to announce the successful launch of a brand-new website for Phoenix Healthcare NI. Based in the heart of Newtownards, Phoenix Healthcare provides compassionate, high-quality residential care to older people throughout Northern Ireland. Our goal was to help them modernise their online presence, making it easier for families and potential residents to find essential information, understand their services, and connect with the team.
Creating a Website with Purpose
Every digital project begins with understanding a client’s story. Phoenix Healthcare approached Vudu Digital seeking a complete redesign of their outdated website. Their vision was to create an informative, friendly, and accessible online space that reflects the warmth of their care homes. Our designers focused on clean navigation, calm colour palettes, and intuitive structure so visitors can quickly find details about facilities, activities, and contact information.
Designing for Accessibility and Experience
Accessibility was a top priority. The new site follows current WCAG 2.2 AA standards, ensuring clear contrast, legible typography, and fully responsive layouts for users on mobiles, tablets, or desktop computers. We also implemented a robust content management system through Laravel Voyager, allowing Phoenix Healthcare staff to update news, gallery images, and job vacancies independently, without the need for technical expertise.
Optimised for Search and Speed
Beyond aesthetics, performance and visibility matter. The new Phoenix Healthcare NI website has been optimised for fast load times, clean code, and search-engine-friendly structure. Each page is enriched with relevant keywords and schema markup to enhance Google’s understanding of content while remaining completely natural for human readers. The result is a digital presence that is engaging, informative, and built to perform well in search rankings across Northern Ireland’s competitive healthcare sector.
Ongoing Digital Support
Our relationship with Phoenix Healthcare continues beyond the launch. We will provide ongoing website maintenance, SEO strategy, and analytics insights to ensure continuous improvement. We’re also advising on digital marketing opportunities, including local SEO in Belfast and content planning, to help Phoenix Healthcare connect with families seeking trusted residential care services.
Explore More Projects
At Vudu Digital, we specialise in creating meaningful digital experiences that deliver results. If you’d like to discover more about our web design and development services, visit our web design in Belfast page or explore our Digital Marketing Blog for the latest insights.
Final Thoughts
The launch of the Phoenix Healthcare NI website marks another exciting milestone for both organisations. We’re delighted to help a caring, community-focused business strengthen its digital footprint while maintaining its core values of compassion, professionalism, and respect. Visit the new website today to see how thoughtful design and modern technology can work hand-in-hand to support better communication and connection within the healthcare community.
View the new website at www.phoenixhealthcareni.co.uk.