Interesting Digital Marketing Facts

- An average person sees 625 messages per day.

- Yahoo collects around 10 Terabytes of data on its customers each day, which is roughly as much as Tesco collect from their Club Card customers in a year.

- A recent survey showed surprisingly 44% of Twitter users were happy to be alerted about special offers and new products. 48% had responded to an advert they had received and most startlingly of all 44% had actually referred a product alert onto a friend.

- 90% of adults use mobile phones, 73% use the internet and 89% watch digital television.

- In a survey of the top 26 UK retailers, it was found that every £1 spent on online advertising yielded £3.44, a fantastic ROI. Television advertising yielded £2.15 per £1 spent.